Networking and Digital Marketing

Business networking is the process of establishing a mutually beneficial relationship with other business people and potential clients and/or customers.

The marketing of products or services using digital channels to reach consumers.

Key objective is to promote brands through various forms of digital media.

View the presentation for more details.

 


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15 Replies to “Networking and Digital Marketing”

  1. ”Evans said that 80 percent of growth at Changi over the past decade had come from LCCs. He warned the change would not just impact fares, but also volume, gross domestic product and the network. “There is no doubt we will see a demand shift as fares go up, and we will need to adjust our network accordingly,’’ he said. “We support growth, but our view is that growth needs to be staged in the right way and funded by airports. In turn, the airport would recoup the investment from the volume increase that comes as a result. “The fact we are pre-funding this growth is something we fundamentally disagree with. ”The International Air Transport Association also recently expressed concerns about the way Changi is funding its growth. While acknowledging the foresight shown by the Singapore government withits  expansion plans,  IATA director general Alexandre de Juniac said the funding model needed to be right to avoid burdening industry with extra costs. “The prize to keep in sight is the airport’s contribution to Singapore’s overall economy,”  he said, noting reports about the additional taxes.

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